TikTok ran a deepfake ad of an AI MrBeast hawking iPhones for $2 — and it's the 'tip of the iceberg'
TikTok ran a deepfake ad of an AI MrBeast hawking iPhones for $2 — and it's the 'tip of the iceberg'

MrBeast called out TikTok for allowing a deepfake version of him hawking $2 iPhones to run wild on the app: 'This is a serious problem'

TikTok ran a deepfake ad of an AI MrBeast hawking iPhones for $2 — and it's the 'tip of the iceberg'::As AI spreads, it brings new challenges for influencers like MrBeast and platforms like TikTok aiming to police unauthorized advertising.
Everyone with a brain has been saying this would happen for the last decade, and yet there was no legislation put in place to target this behavior
Why does every law need to be reactionary? Why can't we see a situation developing and get ahead of it by legislating the very obvious things it can be used for?
How about a real answer: All but a few of our legislators have any idea how technology/Internet works. Anything about the Internet that is obvious to the crowd on lemmy will probably never cross the radar of a geriatric legislator who never needs to even write their own emails bc an aide will do it
So, the first reason is that the law likely already covers most cases where someone is using deepfakes. Using it to sell a product? Fraud. Using it to scam someone? Fraud. Using it to make the person say something they didn’t? Likely falls into libel.
The second reason is that the current legislation doesn’t even understand how the internet works, is likely amazed by the fact that cell phones exist without the use of magic, and half of them likely have dementia. Good luck getting them to even properly understand the problem, never mind come up with a solution that isn’t terrible.
The problem is that realistically this kind of tort law is hilariously difficult to enforce.
Like, 25 years ago we were pirating like mad, and it was illegal! But enforcing it meant suing individual people for piracy, so it was unenforceable.
Then the DMCA was introduced, which defined how platforms were responsible for policing IP crime. Now every platform heavily automates copyright enforcement.
Because there, it was big moneybags who were being harmed.
But somebody trying to empty out everybody's Gramma's chequing account with fraud? Nope, no convenient platform enforcement system for that.
Huh TIL that the average age of the Senate and the House has steadily increased over time: https://www.nbcnews.com/data-graphics/118th-congress-age-third-oldest-1789-rcna64117
Because no laws will pass without reason.
Why is the solution to every problem outlawing something?
"We need to do something about prostitution. Let's outlaw it!"
"We need to do something about alcohol. Let's outlaw it!"
"We need to do something about drugs. Let's outlaw them!"
"We need to do something about gambling. Let's outlaw it!"
All of it... a bunch of miserable failures, which have put good people in prison and turned our whole country into a goddamn police state. You can't outlaw technology without international treaties to make sure every other country follows suit. That barely works with nuclear weapons, and only because two cities exploded by the bombs and at least a couple decades of being afraid of a nuclear apocalypse.
What the hell do you think is going to happen if we make moves on AI? China takes the lead, does what it wants, and suddenly, it's the far superior superpower. The end.
Hell, how do we know this isn't China propaganda running on China's propaganda platform?
Why is legislation= outlawing to you?
How is making it illegal to steal a person's face and make them say things they never agreed to going to make China an AI super power?
Not gonna lie my dude you have a luke warm take
At no point did you come anywhere close to anything that can be considered a rational thought
Or you could propose alternative solutions instead of building a weird straw man with sex workers and gin.
Are you seriously comparing alcohol. To people stealing someone's likeness to commit fraud?