McDonald's sales fall globally for first time in more than three years
McDonald's sales fall globally for first time in more than three years
McDonald's reported a surprise drop in sales worldwide on Monday (Jul 29), its first decline in 13 quarters, as deal-seeking consumers shy away from higher-priced menu items, including Big Macs. Persistent inflation has forced lower-income consumers to shift to more affordable food options at home. ...
They can’t grow anymore, so they had to ramp up the prices to continue to please shareholders.
Next will be a certain decline in quality, like more air in bread (“fluffier bread”) and nuggets and more water in the meat (“juicier”) and shakes, maybe they’ll even remove the free refill stuff.
There's already a noticeable drop in quality. I bought a big Mac meal recently for the first time in a while, the fries were like toothpicks, and the large fries seemed much smaller than I recall.
The burger had the tiniest dollop of sauce and the patties were so thin they barely held their shape.
I know it's all purely anecdotal, but for years I was hooked on their hash browns until they changed the recipe... And now I can't stand them but at least I'm losing weight so that's good haha
shakes
Lol, McDonald's doesn't have shakes. Sure, it's on the menu, but you need ice cream for shakes, and the ice cream machine is broken
Boy! Just imagine some super fluffy ice-cream! (You make it fluffier by - you guessed it - pockets of air)
Look at old labels of your favourite ice cream tray. The amount of liquid is the same, but it sure as heck is lighter.
Its 18 dollars for a combo meal the local McD's right now. Across the street is a Puerto Rican place, where I can get a steak sandwich for $21 (or shrimp for $20, or chicken for $18) and it comes with a side of gandules rice or tostones.
Its not that complicated.
Someone had posted recently the price inflation of different fast food chains and if I am not wrong McDonald's was having one of the steepest price hikes. So hardly surprising.
$3.50 for a McDouble, the item they used to replace the double cheeseburger on the dollar menu...
good, I hope the trend continues. I've been doing my part for years and years
The prices went up drastically. And the taste stayed behind dramatically. I can’t even describe the taste of the burger patty’s, so damn tasteless.
Boycotts work! Just continue ignoring McDonald's!
Huh? What did I miss? Why are we boycotting?
Because we'd rather eat something else.
Good. I usually go only once a month but have since refrained because Burger King, Subway and Döner are much cheaper alternatives. All McDonald's does is being a inflation driver, driving other greedy companies to eventually also increase their prices as McDonald's established a new normal.
Too damn high.
McDonald's has been too expensive for years, and it takes too long since they refuse to hire enough people and its usually a child doing the job of 5 grown adults. Fast food my fat ass, I can cook my own food for a fraction of the price faster than McDonald's.
They got weirdly expensive for obscure reasons. People have always shit on them for the quality of their food but I'd wager that like myself those critics have probably had their fair share of golden arches to be able to make that assesment and until recent times probably continued to do so all whilst grumbling about the quality. I'm not disputing the low quality, it has always been a product of economic efficiency and not culinary prowess, but nevertheless they have for many decades represented a kind of minimum standard that almost everyone was willing to settle for because of low prices, consistency and ubiquity. Now they have abandoned the cheap part of this triangle. I don't understand what's going on in old Ronald's bright red head these days because if you don't deliver on the cheap part of the equation then there's not much else left to recommend McDonalds. They're still consistent-ish (even that's kind of going by the wayside) but that doesn't say much when they're consistently bottom of the barrel whilst also being expensive to top it all off. Ubiquity is still a strong draw, they're kinda crappy, and overpriced but they're still here wherever that is in the world, but ultimately that only works so long as nothing else is here too since they no longer compete on price.
It's a weird strategy to have opted for having invented and perfected the streamlined factory food restaurant model that took over the world. It worked miraculously well, why would you fuck with arguably the most important part of the trifecta? Evidently it wasn't the masterplan of super smart business minds that can see well past my simple analysis because lo and behold, if you sell cheap crap and then raise the price so it becomes expensive crap, you tend to get fewer takers.