I also don't know Star Trek lore but it is basically the answer used in The Orville ("matter synthesis"), which I do know is a love letter to Star Trek in general
Back in the day when the only copyright protection was scare tactics. Anyway looks like an ad for a software product, not actually anti-piracy propaganda. Nostalgic none the less. There was a time when all software was obtained through floppies. I sure was glad to see those go, damn things failed more often than they worked. I kept a big box of blank ones and copied everything off three times in case the first two failed.
Something that can't be stolen is not property. You can only copy a stream of bits not steal. You can also replicate it to infinity. A pound of gold is real property. You can definitely steal it and you can't replicate it.
Maybe it's like Diamonds. You can absolutely make diamonds in a lab without any bloodshed and people will be like "the blood is what makes it special". Maybe the "original" bits make it special?
The ad makes more sense if you actually read it. They're talking about enterprise software being used for business where correct licensing and license fees is a VERY VERY BIG legal deal and those level of fines are not just scare tactics. And this was software meant for IT crews to maintain legal compliance and crack down on inter-office copy sharing.
Corporations got cash up the wazoo, they can and always should pay for their licenses. Employees (or managers) pirating shit is just a grift in the business world.