The values were announced by Thomson Reuters chief executive James Smith earlier this year following the group’s annual senior leadership conference. Top executives focussed on “our company’s transformation and the strategic priorities of reaffirming our purpose in the world, embracing the values that unite us as an enterprise, and understanding the way our culture must evolve in order to inspire employees, delight customers and grow revenues,” Smith said.
seems like it's just sloppy graphic design rushed out to appease some suits after a corporate retreat