He and his team figured out the YouTube algorithm. He then took the money and spend it back on production. Because there are no guidelines or regulations of YouTube videos production, he is able to use any ethical or non-ethical tactics. His videos is treated like a high budget movie where every second count.
Companies sees his money and everyone want to get piece of the cacke so he is more visible to demographic outside of his target audience.
He's a bucky little fuck with dead eyes and a forced smile who practices philanthropy for clout, but up until recently you couldn't criticize him because of the philanthropy -- even when pointing out that said philanthropy is weird and immoral when it's only being done for fame and self-promotion. Due to this paradox, he had everyone in a sort of stalemate. Fortunately, a lot has since come out about him being a sociopathic piece of human shit, so now we can kick him while he's down.
I gave his AMZ prime show a chance. After the 3rd self-sacrifice round and a bunch of lame games I couldn't continue. Something about his smile reminds me of this
Things like surviving in a nuclear bunker, surviving stranded on an island appeals to the imagination of kids. The only difference is that he actually* does it.
*As real as a realityshow, but it's a big difference with the usual clickbait.
Beats me. I keep seeing his stupid ass face in search results that are completely unrelated to my search, and the sheer amount of views. I can't even comprehend as to why people watch this ass. At least now it is somewhat known that he's a scumbag. Unsurprisingly & unfortunately it did not seem to have any effect on his popularity.
That's an interesting thing I've observed--we seem to be past "cancel culture" or it only gets credit when a known scoundrel gets de-platformed. We're in the age of too-big-to-fail celebrities. If they have a large enough base, there's unlikely anything they can do to completely lose them or fall that far into obscurity.
I think it’s more “there’s no such thing as bad attention.”
Any engagement compounds, and at some point, turns into money. It’s not a mystery either, it’s a systemic issue from the way people are fed information now, thanks to the engagement optimization race to the bottom.
Celebrities can certainly fall, but it’s only if they’re boring.
Cancel culture only really is a thing when the person on the receiving end is capable of feeling the tiniest shred of embarrassment/remorse for what they've done (not being caught). People fade into obscurity when they get "cancelled" because the massive outcry from the public convinces them they can't ignore that what they're doing is wrong anymore. In the case of most fascist hucksters (as well as Mr Beast), they are incapable of seeing that what they've done is wrong, so they can never be convinced of the need to stop
I don't believe in "cancel culture" anyway. If I have issues with people, be it for their extremistic political views, or because they're just asocial assholes, then I'm obviously not going to bother watching their content, or buy their products, whatever the case may be. That's been just regular people behavior until the US culture war bullshit made a buzzword out of it when people didn't put up with various MAGA people stuffing their beliefs into everyone's face. Skip forward some years later and we reach the hypocrisy of them doing / advocating to do the same thing regarding left leaning people.
The more concerning matter though is just how many people watch not just people who are assholes behind the camera, but in front of it, like all those "pranksters" and whatnot.