I was just talking about this with my wife no later than yesterday.
When I was a kid (in Europe) you either got the brand name stuff or you were eating absolute trash. These days you can barely tell the difference. Also all the stuff that are healthier alternatives also taste great now (high protein/low calorie ice cream was the example that prompted this conversation).
This is based on a study that was from Mckinsey and company. An incredibly shitty and shady consulting firm. Here is a quick npr article where they talk about a book that goes a little into how shitty they are. Pete buttigieg was also a former employee if that interests anyone.
I'm not saying it isn't an accurate study. Just giving context to the producer of the study, something that everyone should care about.
My wife's bank app has this year in review thing and the bastard called us foodies for our high food spending.
That pissed me off so bad, we fuck'n eat rice chicken and vegetables, cheap ass potatoes or shit like noodles or beans from a can and bread for lunch with peanut butter.
How the fuck, like i know shits expensive but come on man...make some market adjustment to that setup you're running, better yet keep your nose out my business ffs.
Yeah, like groceries are fucking expensive. Like meat is straight up unaffordable. Also anything that isn't store brand is crazy expensive so yeah sometimes imma splurge on non store brand stuff