This video is a barely disguised nostalgia video with reverse psychology for engagement. I had to switch away tabs to digest the audio only of this empty carb'd meta-critique.
For sure:
- YTubers target impulsive viewers to hit ad money metrics, so do games/everything, the idea is to keep them emotional and impulsive too.
- YTubers today are phoney viewhackers and less passionate or inspirational people
- YT was better when it was less focused on engagement as the expectations where not widely known or set
- Reaction thumbnail baits are out of hand
- Instructionalism or guidance posting "DO THIS, NOT THIS" is out of hand
- "WILL THIS?" or mystery posting is out of hand
- The will to be considered and/or ridiculed at all costs is preferable to no clicks
But the reason for all the bait is that brand is the only defensible power available to the YTuber (read: youtube employee), so videos discreetly bury the lede and redirect expected satisfaction back to the experience of their safe approachable persona.
When it comes to great magazine writing, what’s in a name?
We often turn to long-form articles to escape from the endless headline scrolling. This piece is a reminder that the length of a piece alone isn't an indicator of quality, and that unlimited web publishing still has some things to learn about the art of constraint.
Search is coming along nicely, it's fast and relevant, but it would be nice to see the actual community the comment result is is coming from too (it shows the community for posts but not comment search results). Would be good for context.
