Klaviyo could break the unicorn IPO logjam

This is the best summary I could come up with:

Grocery delivery service Instacart dropped its Form S-1 filing along with Klaviyo, a marketing software company from Boston.

Here’s an inside look at Klaviyo’s origins, how it’s grown over the years, the trade-offs it made, how email marketing is evolving, and more:

Declining tech valuations on the stock market and changing investor sentiment put IPOs on hold.

To get things rolling again, everyone’s been saying that tech companies need a winning IPO to be inspired by.

Instacart fit the bill only partially since it’s more of a delivery company than a pure-play software business.

Klaviyo, however, is a shockingly efficient software business that is profitable and growing quickly.

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