Tabletop creators struggle to plot their future amidst Twitter’s still-burning ashes
Tabletop creators face an uncertain future post-Twitter, as the social media platform proved vital to promotion, busine…
They moved from Google+ to Twitter, if only there were some kind of alternative they could use now, perhaps one where some evil billionaire couldn't buy it and enshittify everything.
Is this satire? They would've to use mastodon.
Is this satire?
Yes.
As a guy who used Twitter extensively for more than a decade and had over 40k followers, I can tell you it went from a great place to promote one’s RPG work to a terrible place just about overnight back in 2020 or so – just about the time users focused on algorithmic sorting of tweets over the timeline.
I was lucky to get 400 people to click a link and maybe one would buy something. Engagement was shot.
Luckily I found the social media platform of the future – email! It’s a network I control, can move to the service of my choice, and lets me directly connect with those who expressed interest in what I make.
I’m glad I started building up my email list a few years ago. It takes time but it’s worth it.
I feel like a lot of creators on Twitter simply can’t let go even though the network isn’t the same as all anymore.
I continuously hear from ex-Twitter people that they had some thousands of followers, but that engagement on Mastodon is much higher on a per-follower basis.
Maybe Twitter just had more bots? Like, a lot more.
It's not like anyone's checked those 40,000 accounts.
