PEPSI® Unveils a New Logo and Visual Identity, Marking the Iconic Brand's Next Era
PEPSI® Unveils a New Logo and Visual Identity, Marking the Iconic Brand's Next Era
Pictures at the end.
This Release is from March 2023 but we're starting to see product on the shelf with the new look. I'm not a fan. The lettermark seems less distinctive to me. Too thick. What do you all think?
It also brings the rhythm and energy of music, an important and continuing part of the Pepsi legacy.
Yeah, no. That's just your marketing department.
11 0 ReplyCompany explanation for their branding is always nothing-salad
A modern, custom typeface reflects the brand's confidence and unapologetic mindset.
yea, ok, sure
1 0 ReplyHehe. I thought for sure they would be apologizing, but I guess not. /shrug
1 0 Reply
So it's just the old logo then?
6 1 ReplyI just hacked this together but no, it's somewhat different. (Old on top, new below)
https://i.imgflip.com/83t287.jpg
Or there's this version - not sure what's really current / old now: https://1000logos.net/wp-content/uploads/2017/05/new-pepsi-logo.jpg
2 0 ReplySo yes, the old logo (with new typeface).
2 1 Reply
I prefer this over the current one
3 0 ReplyThis looks kinda retro.
2 0 ReplyYah, that's what my SO said too.
2 0 Reply