This is Russia. Beautiful women shows children. Traditional Values. No cancel culture. Economy that can withstand thousands of sanctions. Winter is coming
I researched a bit and can't find an original source from any Russian company or state department so probably just from nationalists or a meme video? Who knows
TBF, our media did put out a few questionable ads in the past. I.e the one about a "Gay at home" and the one with a gay couple adopting a kid. Both have proved somewhat scandalous, at least among the more western-oriented strata. This could be the kind of tone-deaf crap our taxes pay for.
Or it could be the work of ЦИПСО, aka the Ukrainian psy ops agency.