Linux needs to grow. Stop telling people it's 'tech-y' or acting like you're more advanced for using it, you are scaring away people. Linux Mint can be used by a senile person perfectly.
Explain shortly the benefits, 'faster, more secure, easier to use, main choices of professionals and free'. Ask questions that let you know if they need to dual boot, 'do you use Adobe, anti-cheat games, or Microsoft Office', 'how new is your computer', 'do you use a Mac'.
And most importantly, offer to help them install.
They don't understand the concept of distros, just suggest Linux Mint LTS Cinnamon unless they're curious.
That's it, spread Linux to as many people as possible. The larger the marketshare, the better support we ALL get. We can fight enshittification. Take the time to spread it but don't force it on anyone.
AND STOP SCARING PEOPLE AWAY.
Linux has no advertising money, it's up to us.
Offer family members or friends your help or copy and paste the below
how to install linux: 1) copy down your windows product key 2) backup your files to a harddrive 3) install the linux mint cinnamon iso from the linux mint website 4) use etcher (download from its website) to put the iso on a usb flash drive 5) go into bios 6) boot from the usb 7) erase the storage and install 8) press update all in the update manager 9) celebrate. it takes 15 minutes.
edit:
LET ME RE-STATE, DO NOT FORCE IT ON ANYONE.
and if someone is at the level of ignorance (not in a derogatory fashion) that they dont know what a file even is genuinely dont bother unless theyre your parents cause youll be tech support for their 'how do i install the internet' questions.
I try to preach GNU/Linux to anyone who will listen. GNU/Linux & GPG.
Only had one success on the former. My wife. Technically there is another but every time I see that guy I fix petty easy stuff that's obvious. Sure, I've been doing it a decade and a half but...WHY DOES NO ONE LISTEN? IT'LL BE THE END OF THE FUCKING WORLD IF YOU DON'T START NOW!
Convenience and pop-whores .. it is what capitalism prescribes. Add games, bookmarks on Edge, saved passwords, that people don't want to change ... and this is the disability they develop. Then win gets all borked BSOD and all, and they start the only way they know how, disk, format, new install.
They buy their own prison cells and the camera that monitors them like they live in a reality show.
Once I learned the truth, I decided to figure out how to teach people how to save the world. Not a single individual has listened to the obvious let alone bothered to learn a single bit. Even my father, a fucking career programmer won't fucking listen or learn.