Why only cyclists should wear hi-viz in the dark? Cars can too!

Edit: to clarify: the message in the ad is actually ironic/satirical, mocking the advice for cyclists to wear high-viz at night.

It uses the same logic but inverts the parts and responsabilities, by suggesting to motorists (not cyclists) to apply bright paint on their cars.

So this ad is not pro or against high-viz, it's against victim blaming

You're viewing a single thread.

132 comments

I never understood people buying black cars. Not just because of visibility, but they turn into f-ing ovens in the summer.
- I have a black car. I just like black. I haven't noticed it to be much worse than any other car I've had during the summer. I had a white car of similar dimensions for a while before that and it felt just as hot. Or at least past the threshold of "too hot".
- It's not like there's always the choice. My previour car was red, and I wish I could have bought me current one in a bright color, like red or orange, but there was just black or grey, it's so boring
  
  There you are right. Anything but black, gray, and white has become nearly extinct.

You've viewed 132 comments.