Under those rules, streaming services that are not Canadian-owned and have more than CAD $25 million (approx. USD $18.5 million) in revenue in Canada annually are required to pay 5% of that revenue into funds that subsidize Canadian content and creators.
Under that plan, 1.5% of music streamers’ revenue would go towards subsidies for local radio stations.
Say sub is currently $100/year, they now have to pay $5, they get $5 less. If they raise by 5% to $105, they have to pay $5.25, they get 25c less than originally. But if they raise to $110, they have to pay $5.50, and suddenly they are getting $4.50 more than before, even though they are paying more taxes. And they can blame it on this so people don't hate them as much and accept it.
If I remember something kn my econ 101 class, they're going up 2.5%, because taxes are not entirely pass to the consumer, they take a part of the company earnings too.
Interesting that they're pumping back money into traditional radio.
The letter argued that Canada’s radio regulations were designed to address the problems created by its vast geography, its “linguistic duality” (English and French), and the fact that space on analog radio is limited, making decisions about what gets broadcast necessary.
Gee, that's not the history I remember. I'm not super familiar, but wasn't it about holding back Americanisation? (We have radio band allocations separately)