German company Fritz-Kola is embracing Buy European in their new marketing campaign
German company Fritz-Kola is embracing Buy European in their new marketing campaign
16 comments
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@Sunshine "wach" basically means "woke" in German, so that's two arguments in favor.
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That has nothing to do with "woke" tho.
"Wach" in that context is more meant as "awake" and refers to the fact that the drink contains the maximum amount of caffeine that is still considered legal.
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That is true, but they don't have the maximum amount of caffeine that would be allowed.
They have 25mg/100ml while the maximum would be 32mg/100ml, at least in Germany.
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That 32mg/100ml was introduced in 2013 afaik, fritz exists since 2003. Maybe that limit was lower at some point?
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16 comments