Why are many men growing beards again ?

Yesterday I passed a barbershop and saw ads on their wall outside of men with beards and short hair. It is a revival or saving electricity ?

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I grew one during lockdown, decided I liked it and kept it. I suspect I am not an anomaly in this.
- I started shaving as a hobby during lockdown. Now I help run a shaving Lemmy.
  
  I'm glad shaving hobbyists exist, y'all were a great help when I wanted to replace my Ross clearance safety razor, but I still don't understand it as a hobby, lol.

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