Skip Navigation

YouTube looks to be testing server-side ad injection to counter ad blockers

9to5google.com YouTube looks to be testing server-side ad injection to counter ad blockers

YouTube's crackdown on tools that block advertising continues with server-side ad injection. The developer of...

YouTube looks to be testing server-side ad injection to counter ad blockers
  • YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
  • This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
  • The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.
240

You're viewing a single thread.

240 comments
  • Why should I pay or watch ads to listen to someone tell me I need to • like and subscribe • who’s sponsoring them • a life story

    ... before getting to the small percentage of possible useful information therein?

    I've taken to using Ai to summarize video content just to be able to review if the video even contains an answer or information which is relevant.

    I know I'm just one use case, that I don't watch a ton of other content. It's usually how to do something or fix something or configuration of something. I've sat through countless ads and videos which just wasted my time and left me frustrated trying to find information.

    Panning for gold through endless kaka.

You've viewed 240 comments.