The Japanese text on the bottom of the left image says: Sapporo (Draft) Black Label beer. I can't tell what the four characters under 生 are though. (Too blurry for me to figure out.)
Edit: those characters might be 非熱処理 -- meaning unpasteurized.
It’s a pretty popular beer in Japan. Many people I know love it (not a beer drinker myself). I’d imagine you can probably get it wherever you live, too.