Sign up for daily news updates from CleanTechnica on email. Or follow us on Google News! As we’ve discussed a few times, Tesla CEO Elon Musk’s dramatic, public departure into deep right-wing political culture has been turning many buyers and shareholders off from Tesla (NASDAQ:TSLA). I’ve seen multi...
Kia and Volkswagen are massively eating away at the Tesla share, because under Musk's leadership, Tesla doesn't have a Unique Selling Point any more. Other networks are catching up in terms of charging speed and even then Tesla sell access. Their other USP was FSD and Musk isn't investing enough in it. All this while his products are taking a hit due to his public image. What's crazy though, if he delivered the new Roadster or the Truck, he would've increased market-share.
The truck was never going to increase market share, it’s too divisive, dangerous, and poorly built. Plus slow and expensive to build (even to the low quality standards Tesla is becoming infamous for).
The sports cars is for who exactly? Those don’t increase market share, it’s just a prestige car. Also a big part of the sports car market wants sound, and doesn’t drive them daily either. When it’s a weekend toy, so being electrified has a smaller positive impact, and likely will never even out the material production pollution vs usage pollution.
What if the truck was "normal"? I mean, for now, they're still selling a lot of the low poly ones, but something sized like a Ranger/Colorado or Maverick and styled more like the R1T seems like a way smarter move for them.
Imagine an alternate history where he never bought Twitter or started a SuperPAC and Tesla made a normal truck, the new Roadster, and was close to releasing the Model 2.
Roadsters/sports cars are always about brand prestige, but that doesn’t necessarily help the bottom line, most often it the pet project of an auto exec. VW lost money on every Veyron it sold.
The cyber truck is an even dumber pet project, and really shouldn’t be legal as US such a danger to bystanders. It’s stubborn design is also much more expensive to produce, especially to achieve an acceptable fit and finish.
I was replying to a comment that was prescribing a post to financial success for Tesla.
Have you seen the guy who was inspecting his new truck and sliced his wrist open in the exposed edge by the tail light?
Also the leading edge of the truck is absolutely a pedestrian murdering device.
Most modern trucks are also terrible and need to have pedestrian safety rules applied to them, but at least they aren’t made with “bullet proof” sheets of stainless steel with literally knife sharp leading and trailing edges.
Sorry, we were having a language problem. You're using American truck and I'm using British truck, so we're talking about two totally different things.
Your truck is the pickup, mine is the long-haul thing. 😂
There are still some major problems with the Semi trucks too though, but purely thermodynamically.
Probably going to take overhead charging on shorter routes to work. The Mid-west US is going to take swappable batteries or a huge leap in charging and capacity.
I think that's the biggest part. Tesla gained it's huge market share by having the right product at the right time with the right company image. Tesla should have been focusing on fixing their quality issues, and should have either booted Musk or chained a PR person to his side. Instead they put out the Cybertruck, which is divisive at best, and have a CEO who seems to be doing everything he can to destroy the good will of their core market.
It was inevitable that the mainstream manufacturers would catch up.
Yeah, they wasted time on cars like the Model X, semi and Cybertruck, all needlessly complicated vanity projects that took resources away from the Model 3 and possibly a Model 2. Not to mention the FSD that's been 2 years away for like a decade now.
If they stuck to their initial roadmap they would probably be in a way better position, although without Musk I don't know if they would've been able to juice the stock the way they have now. His cult is basically keeping the stock price irrationality high.